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Best Practices for Customizing a Client Portal in Legal Services

Branding is just the beginning. Learn how to build a customizable legal client portal that drives real value through branding, automation, and client-friendly design.

Law firms and legal service providers are increasingly turning to customizable client portals as a way to redesign the way they communicate with clients, house documents, and share case information. A well-tailored portal not only enhances your brand, but it also increases client satisfaction, reduces administrative overhead, and creates a more professional and trustworthy experience.

But a successful portal requires more than adding in a logo or choosing a few brand colors. Here are the best practices and recommendations for customizing a legal client portal that’s as functional as it is professional.

1. Bring Your Brand to the Digital Space

Your firm’s website, proposals, and communications all reflect your brand, so your portal should too. Branding isn’t just the aesthetics; it’s about establishing consistency and confidence.

Tips:

  • Use your firm’s voice in instructions and labels (formal, friendly, precise—whatever fits your style).
  • Personalize visuals, like landing pages or form fields to feel like an extension of your firm’s online presence.
  • Set up your domain to make the experience feel completely owned.

2. Use Language for Non-Lawyers

Your internal team may be familiar with the nuances of discovery timelines or deposition prep, but clients shouldn’t be. Make it simple enough so that clients can find what they want without getting lost in legal technicality.

Tips:

  • Replace legal jargon with client-friendly terminology (e.g., “Shared Files” instead of “Discovery Materials”).
  • Prioritize the most used items like reading a case update or uploading files.
  • Design the portal around the client’s journey, not your internal processes.

3. Enable Secure Self-Service

Clients should not have to wait to receive an email response to access their case status or read a billing statement. A portal should give immediate access to what matters most: their documents, case status, and upcoming tasks. Enabling self-service features within the portal doesn’t just increase convenience, but improves responsiveness as well.

Tips:

  • Enable secure document uploads and electronic form completion.
  • Give read-only access to relevant case information and status in real-time.

4. Personalize the Experience with Conditional Logic

Not every user needs access to the same features. Defining what they can view based on their case type, matter stage, or role keeps the interface streamlined and relevant.

Tips:

  • Only display fields or forms that apply to the client’s matter.
  • Tailor landing page messages or task lists based on case status.
  • Show alternate views for different stakeholders—clients, co-counsel, expert witnesses, etc.

5. Test for Mobile and Accessibility

Your users can pull the portal up on a phone while commuting, between appointments, or even during court breaks. Make sure your customization allows for that.

Tips:

  • Make forms, dashboards, and documents mobile-friendly.
  • Test screen reader support for ADA compliance.

6. Create Feedback and Support Options

Even the most intuitive portal will generate questions. Offer an easy way for clients to reach out or make recommendations.

Tips:

  • Add an always-visible “Need Help?” button or message option.
  • Offer a simple feedback prompt after completing key tasks (e.g., uploading a document).
  • Polll users on occasion for input on what’s working, and what’s not.

7. Pilot Customizations with Real Clients

Internal assumptions can lead to confusing client experiences. Get feedback from a few trusted clients before rolling out significant customization updates.

  • Ask clients to complete real tasks and observe where they get stuck.
  • Iterate based on their feedback, especially where it minimizes client confusion or staff intervention.
  • Balance simplicity and flexibility—provide clients with options without overwhelming them.

Choose the Right Platform to Support Legal-Specific Customization

Even the best customization plan needs a flexible foundation. The Neodeluxe Client Portal offers a simple way to launch a customizable legal client portal. It offers out-of-the-box customizability, branding capabilities, form logic, user roles, and custom terminology. It’s ideal for law firms that want to provide a clean, professional client experience while having full control over the look, feel, and usability of their portal.

Deliver a Branded Experience Customers Will Want to Use

A customized client portal is your firm’s digital front door, but it’s also an opportunity to enhance your professionalism, increase transparency, and deepen client trust. With thoughtful customization, your portal can become a true differentiator, especially in a field where customer expectations for digital services continue to rise.